Advertise with CandysDirt.com

Who We Are

Dallas-Fort Worth’s most recognizable independent real estate news source, reaching industry professionals, homeowners, and luxury buyers daily. Whether a display ad, sponsored content, or other CandysDirt.com advertising, get your brand in front of our loyal readership.

 

Audience

  • 180,000+ monthly readers
  • 22k+ newsletter subscribers with above-average open rates
  • 35k+ combined social media following
  • 1k+ monthly downloads of the Dallas Dirt podcast
  • Readers across Texas and major U.S. markets including California, New York, Florida, and Illinois

Consult our senior advertising executive Karen Eubank to discuss the best marketing option for you.

 

Advertising Opportunities

We offer display ads, native content advertising, newsletter sponsorship, signature events, and more. New to CandysDirt.com advertising: Dallas Dirt podcast episode sponsorship. Plus, you can find even more detailed information on our CandysDirt.com Media Kit.

Frequently Asked Questions

Where does CandysDirt publish or appear?

We’re an online media brand with 

  • a real estate news site that publishes daily
  • social media channels that post multiple times a day (Facebook, Instagram, and X (formerly Twitter).
  • syndication on Newsbreak, select local newspapers 
  • a daily newsletter that’s sent to email subscribers
  • a podcast, Dallas Dirt. found on Apple Podcasts, YouTube, Spotify, and all podcast platforms

 

What is CandysDirt’s readership?

Site: On average 180,000 people from Dallas-Fort Worth, Texas, and the nation visit CandysDirt.com daily. Newsletter: thousands in the industry subscribe to our daily newsletter, which enjoys high open rates and engagement. For complete audience demographics, visit our media kit.

 

What does my advertising contract include?

Specifics can be found on your contract but generally they may include 6 or 12 months of display ads on our website and/or a specific number of sponsored content posts. We also offer a limited number of newsletter ads and special newsletter sends.

 

What’s the difference between sponsored content and a display ad? 

A sponsored content post is an article we write with several photos and a headline, just like a news story. A display ad is a single rectangular advertisement on our site similar to web ads you see on other websites. 

 

Where does my display ad appear?

Your display ad is shown along the left, right, top, or bottom of our website (depending on which ad spot you bought) and appears on every page of the website.

 

Why can’t I find my ad on your site?

A maximum of 5 advertisers share each CandysDirt display ad spot. This impression share means that your ad will display at minimum one-fifth of the time (20%) or if you refreshed five times, your ad would appear.

 

Where does my sponsored content appear?

  • Published on CandysDirt.com & featured on our daily newsletter (sent approx 11am)
  • Posted on our CandysDirt Facebook page
  • May be selected to appear on our Instagram page if it’s a fit

 

How long does a sponsored post stay on CandysDirt?

Sponsored posts stay published indefinitely and can be found by all search engines. You can share a link to your CandysDirt.com post anytime.

 

How is my ad or sponsored content performing on CandysDirt?

You are always welcome to request a reach report on your advertising campaign, allowing at least 48 hours for us to compile and analyze these analytics for you. We’ll also let you know when your sponsored content is among the week’s or month’s top-performing content by traffic volume.

 

Have more questions?

Contact our senior advertising executive Karen Eubank.